95% of AI Pilots Fail. Get on the Side of the 5% That Scale.

Ninety-five percent.

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That’s the failure rate of generative AI pilots in enterprise, according to MIT’s latest report, GenAI Divide: State of AI in Business 2025. Only five percent of internal programs actually deliver rapid revenue acceleration.

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It’s a stunning statistic, but for anyone who has spent time in the trenches of enterprise AI, it’s not surprising. Billions of dollars are being poured into pilots that never scale, never integrate, and never move the needle on profit and loss.

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Why is this happening? More importantly, how do you become part of the winning 5%?

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As our Co-Founder & CEO, Shay Levi, puts it:

“MIT’s research puts data behind a truth we’ve believed for a long time: the real promise of AI is in transformation. Too many companies are still stuck experimenting, but those who partner with AI experts are able to scale. By doing so, these companies are redefining entire industries. At Unframe, we're proud to empower enterprises to cross that divide, so that AI becomes so much more than an efficiency tool. Our customers are active proof that AI can and will be the driver of long-term growth and competitive advantage.”

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The problem isn’t the models

Executives often blame regulation or model performance for stalled AI projects. MIT’s research tells a different story. The models are more than powerful enough. The problem is adoption.

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Generic tools like ChatGPT thrive with individuals precisely because they are flexible. But in enterprises, flexibility without structure is fatal. AI that doesn’t learn your workflows, your compliance guardrails, your data—becomes just another demo tool, not a driver of outcomes.

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Worse, many companies are betting on the wrong use cases. MIT found more than half of enterprise AI budgets are going to sales and marketing pilots. Yet the biggest ROI is showing up in less glamorous areas, such as back-office automation, eliminating outsourcing, and streamlining operations.

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Decision-makers need to carefully consider impact to make the right investments in AI.

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Co-Founder & COO, Larissa Schneider, sums it up:

“In an ocean of point solutions, Unframe stands out because we address every use case. Our modular architecture means you can move from pilot to production in days. Integrate instantly with your tech stack, workflows, and compliance guardrails. With outcome-based pricing, you only pay when the solution delivers results. Across industries, this approach can lead to billions of dollars in savings."

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Adoption is everything

MIT’s most important finding might be the simplest: how companies adopt AI is the biggest predictor of success.

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67% of AI partnerships succeed. Internal builds? Just 33%.
– MIT NANDA Report, 2025

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The lesson learned is that going in alone is a gamble most enterprises can’t afford.

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They’re realizing that:

• The complexity of adapting generative AI to real business systems is too high
• The integration burden is too heavy
• The cost of waiting is too steep

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Partnering with AI experts can make the difference between pilot purgatory and business impact.

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The focus divide

MIT also highlights a cultural gap. Startups are leaping from zero to tens of millions in revenue within a year. Their advantage? Ruthless focus. They zero in on top-priority use cases, execute with precision, and partner strategically to grow.

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By contrast, when enterprises take on AI internally, they tend to hedge their bets with a dozen pilots across a dozen teams…only to conclude that none of them go deep enough to succeed. The result is predictable: fragmentation, wasted resources, and lack of momentum.

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The companies that win are those that identify a high-value pain point, empower business leaders to own adoption, and commit to scaling what works.

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Mind the gap

The MIT NANDA report proved that the core issue is not the quality of the AI models, but the learning gap for tools and organizations. With the approach that we have developed at Unframe, there's little or no learning gap. Our AI solutions are tailored for each company’s exact needs and ease of use. 

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Enterprises tired of pilots that never make it past the proof-of-concept stage turn to Unframe. Our platform is built to adapt to workflows, integrate into existing systems, and ensure security and compliance.

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The repeatable path to AI victory

Enterprises that never make it past the proof-of-concept stage are ready for platforms like Unframe: designed to adapt to workflows, integrated into existing systems, and fully secure and compliant. The result is golden: a repeatable path to AI success that puts companies in the rare five percent that thrive and prosper with AI. Book a demo or email us to get started.